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Who is Niko Omilana? Celebrity Traitors Star Who Filmed YouTube Exposé at Unite the Kingdom Rally
Who is Niko Omilana? Celebrity Traitors Star Who Filmed YouTube Exposé at Unite the Kingdom Rally
In recent weeks, the name Niko Omilana has been trending outside the usual YouTube/creator circles. His latest undercover video—filmed at the “Unite the Kingdom” rally in London—has stirred debate, praise, and shock. But who is this guy, really? How did a prank-maker become a political influencer? And what does his latest expose tell us about activism, social media, and accountability today?
Early Life & YouTube Beginnings
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Full name: Nikolas Daniel Adegbajumo Omilana. Born in March 1998 in London, raised partly in Stafford after his early childhood.
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He started uploading to YouTube around 2014 when he was a teenager, largely focusing on comedy sketches, parody videos, challenges. He has cited creators like KSI as an early influence.
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Things began to shift in 2018 when he posted the video “UNDERCOVER As A RACIST For 24 HOURS”—a turning point. He went to an English Defence League protest in Telford, engaging with protesters while pretending to uphold hateful rhetoric, in order to expose it. That prank went viral.
Rise through YouTube, Pranks & Political Stunts
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After that early viral moment, Niko continued mixing prank content with social commentary. He’s known for mocking far-right movements, confronting racists, and creating content that blurs the line between entertainment and activism.
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He’s part of Beta Squad, a group of UK creators who collaborate on comedic / prank content. This amplified his reach.
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Politics is not foreign to him: he ran as an independent candidate for Mayor of London in 2021, under the “Niko Defence League” moniker (a play on his brand identity). He didn’t win, but he gained visibility and a following for engaging younger audiences.
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In 2024, he also made waves by standing (or his name appearing) in multiple UK constituencies in the general election—again, partly as a political prank/stunt. Some of his strategies (like having multiple people legally change their name to “Niko Omilana”) drew police attention.
The Exposé at “Unite the Kingdom” Rally
This recent video is one of his more serious pieces.
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The rally in question, Unite the Kingdom, organised by Tommy Robinson, claimed to be about migration policy, national identity, etc. But many critics described it as far-right, xenophobic, racist.
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Niko went undercover wearing a prosthetic/rubber mask, pretending to be an elderly white man called “Ron Side” (a nod to his previous characters, like “Ringside”). His goal: to see what people there would say when they believe they are among like-minded folks.
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The video captures people making explicitly racist comments, discussing Islamophobia, expressing violent rhetoric about immigrants, and more. One woman reportedly admitted to carrying knives in her bag, saying she would use them if she saw Black people. Another moment saw the mask slip partially, after which Omilana was verbally attacked. There were chants, encouragements for extreme anti-immigrant positions, etc.
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In his reflections, Omilana doesn’t claim that everyone at the rally is racist — but argues that a lot of people who are racist feel very comfortable being there, unchallenged. And that very few are willing to speak up or push back.
Influence, Media Impact & Public Reaction
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The video went viral, shared widely on social media. Many praised him for the bravery to go undercover and expose what was hidden. Others have raised concerns about provocation, safety, truth-claims, but overall the conversation underscores something bigger: the role of creators in pushing back against extremism.
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Public figures like Guz Khan have called him “GOAT” (Greatest Of All Time) for doing this work. Some community leaders have said the video is hard to watch, but necessary in showing what is "out there, loud and clear."
Connection to “Celebrity Traitors” & Other Projects
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Niko is also part of the cast for Celebrity Traitors UK — a reality TV show where celebrities are put into a game of trust, betrayal, and deception. His inclusion in this show reflects how his persona combines humour, edge, conflict, and spectacle.
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He’s expanded beyond YouTube prank content: influencing political conversation, leveraging viral campaigns, developing personal branding (merch, public appearances, activism).
What This Tells Us About Media, Truth, & Performance
Niko Omilana’s career raises interesting questions:
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Identity & disguise: Using masks, characters, undercover work — whether you see it as comedic or journalistic, it’s a way to reveal what people say when they think they are safe / anonymous.
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Free speech vs hate speech: The rally claimed to be about rights/migration, but Omilana’s video suggests that rhetoric and actions cross into racism, violence, and extremist ideology. The video forces viewers to consider what “free speech” becomes when it allows hate to go unchecked.
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Creator-led journalism: Traditional media outlets often cover events like these, but creators like Niko lower the barrier for reaching large audiences quickly, especially younger people. His format blends entertainment and information.
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Ethics & risk: Going undercover can be risky—in terms of personal safety, accusations of trickery, selective editing etc. But Omilana’s video emphasizes transparency about what he saw and heard.
Criticisms and Limitations
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Some critics argue that going undercover can distort interactions, or that people may say extreme things when provoked or when they believe they are among allies.
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Others point out that single interactions (e.g. with drunk people) may not be representative of the whole crowd.
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Mask-slipping moments and confrontations may change the dynamic of conversations or provoke defensive / aggressive reactions that escalate what is recorded.
What’s Next?
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The video has amplified calls for more oversight of far-right groups, more public accountability for hate speech, and more careful discussion of how these events are reported in media.
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Viewers will likely watch what Niko does next: how he follows up, whether similar tactics will be deployed, and how he uses the platforms he’s built.
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Also, his role on Celebrity Traitors may shift public perception further — adding layers to his persona (prankster-political activist-celebrity).
Conclusion
Niko Omilana is not just another YouTube prankster. He’s become a hybrid of entertainer, provocateur, political commentator, and social critic. His latest expose at the Unite the Kingdom rally shows both the power and peril of modern creator journalism: the ability to shine light on uncomfortable truths, but also the responsibility and danger that such visibility entails.
If nothing else, Niko’s work reminds us how much of public conversation happens in the open—what’s said in protests, rallies, social media—and how platforms, hidden identities, and bold questions can reveal what many would prefer remain unseen.
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